Racing cars from a young age, for Troy Nicholson, Oran Park was his favourite race track. Competing in street sedans before progressing to the Australian production car series and then to V8 touring cars. Ironically, after enjoying much of his motor racing at Oran Park, today the location of his favourite track is nearby the two hubs that Troy operates under his Richardson & Wrench Narellan banner.
This fast-paced real estate agent has been a driving force in the Macarthur property market since 1993 and thrives on the satisfaction of assisting his clients realise their property dreams, be it a home for a growing family or building the asset base to fund a comfortable life in retirement.
Selling your home is a major life event. The choice of real estate agent you select can have a significant impact on the outcome on several levels. It can affect the price you achieve and the selling timeframe which may also cost or save you money. Selecting the right agent can significantly reduce your stress levels while an agent with strong local connections can attract greater buyer interest. Troy’s teams at Richardson & Wrench Narellan and Mt Annan tick a lot of the ‘right’ boxes for both sellers and buyers.
Innovative Technology Connects with Personal Engagement
Today’s real estate market is defined and driven by technology. The move to online platforms is the visible side that buyers and sellers can easily relate to. But it’s behind the scenes where Richardson & Wrench Narellan is truly making inroads against the competition to the benefit of their vendors.
“We really embrace technology and use it to develop our state-of-the-art marketing techniques which deliver proven results for our clients,” Troy Nicholson said. “We focus on achieving measured performance so our clients can truly see our results and see what we can achieve for them.”
In 2005 Troy was the first to implement the price guide system into the Real Estate Industry. He was also the first to introduce the ‘Property Launch’ and the first to introduce real estate based hardware and software into his offices.
But technology has never superseded the personal element in the real estate game. An element which Troy and his team prioritise and which is especially critical in selling private homes.
“I consider the most important contribution that our team make to our business is the time that each one of us invests with our clients,” Troy said. “It is essential that we understand their needs and translate that to buyers through the marketing, the in-person discussions and the all-important negotiations to a final sale.”
The outstanding results achieved by the team is testament to their negotiating expertise and the high level of professionalism they exhibit at every stage of the property transaction. Troy is known for the bold moves he has made and both his colleagues and peers recognise that his determination to champion the vendor has always been fundamental to his success as a property agent.
Local Connections Drive Market
Macarthur may be in focus as one of the fastest growing areas in NSW and the site of the future aerospace hub. But at its heart, Macarthur remains a local community where personal connections and friendships and genuine acts of giving back are noticed and appreciated.
Troy and wife Maree have lived and worked in the Macarthur area for decades, growing their business and their family. Their involvement in charity and community projects is legendary as they support the A21 Campaign, the annual OCAGI fundraiser, City to Gong Ride for MS, The Silver Coin Project and Starlight Children’s Foundation.
This business couple have developed a high profile in the community through genuine care and engagement with local groups. Activities carried out with authentic compassion and at a very private level but which in turn reap rewards for their clients.
“Real estate is very much a people business,” Troy explains. “We receive a lot of repeat business from loyal clients and word of mouth referrals because so many people in the area have met us out in the community. They know us and trust us with the very important task of selling or buying their family home.”
Adapting to a COVID-19 Environment
Being agile and ready for the unexpected is part of the real estate game. Especially at a live property launch or open house you need to be ready for anything. But the COVID-19 pandemic presented a whole unknown set of challenges for this very one-on-one, people-focused real estate business.
Known throughout his career as an innovator, it was not surprising that Troy Nicholson would lead his team into quickly adapting to the changes required in buying and selling property caused by the coronavirus pandemic.
“It caught everyone by surprise but we have quickly adapted our practices and implemented a COVID-safe plan both in our offices and at our property inspections to ensure our staff and clients are safe and we can still deliver the results that clients expect,” Troy explained.
Troy encourages both buyers and sellers to stay engaged with the property market amidst the COVID-19 environment. The R&W Narellan team have boosted their online presence and introduced new resources to assist both vendors and buyers to ‘proceed as planned’ to achieve their property goals. Check out our Advice column for Troy’s hints and tips on buying and selling real estate in the COVID-safe environment.
Meet the R&W Narellan Team
Troy Nicholson is a consistent top ranking R&W agent and together with his team, they have achieved many prestigious industry awards. Headed by Senior Property Manager, Jodie Mills, the property management team bring 45 years of collective experience.
As Director/Licensee, Troy Nicholson heads the sales team which combines an eye-watering 84 years of experience in the industry. With a wealth of experience, expertise and enthusiasm, these teams are dedicated to providing a service second to none for the Macarthur district.
Buying and Selling Success with R&W Narellan
When looking to sell, you too can take advantage of the vast experience of the R&W Narellan teams. Troy’s marketing systems enable vendors to maximise their sale price while his advice and practical solutions work to minimising risk and stress for all involved in the process.
Whether buying, selling or managing real estate, clients are benefiting from the market knowledge and insights provided by Troy and his teams. When it comes to making those all-important big property decisions in your life, start a conversation with R&W Narellan. You’ll quickly appreciate why this team is powering property sales in Macarthur.
Richardson and Wrench
1/1a Somerset Ave, Narellan NSW
2567 4633 6336