Good Morning Macarthur’s Open For Business video initiative has been a great success in helping businesses through tough times. It brought local experts in their fields together to share their knowledge with a view to enhancing the Macarthur business community.
“During these tough times, small business owners who have needed guidance often did not have the support network to get that piece of valuable advice in time,” says local businessman Brian Laul from Oz Funland.
Laul, together with life coach Rolf Fuchs and activist Ricardo Lonza worked with Good Morning Macarthur to respond to this need with an exciting initiative: Open For Business, a series of short videos wherein experts share relevant tips on a wide variety of topics including Branding, HR, Financial, Legal, Mental and Physical Wellness as well as Marketing across the board.
“Open For Business is a free resource that was published twice a week on Facebook and LinkedIn”, said local activist Ricardo Lonza. He points out that all videos are always available on the website at https://www.goodmorningmacarthur.com/category/business
“Our community has a tremendous amount of expertise. Especially during tough times like these, we understand that the sharing of this knowledge and support of one another at a grassroots level can be of unmeasurable human benefit,” local businessman Rolf Fuchs from Fox Coaching.
“Though this initiative began in Macarthur, it is a rich resource for businesses everywhere. We were happy to share the videos among our members who received great value from the content”, said Immanuel Selvaraj, President of the Merrylands Chamber of Commerce.
To celebrate Small Business Month, Good Morning Macarthur extended its initiative by hosting a Live Event which featured a Panel Discussion with Adriana Care (Coutts Lawyers & Conveyancers), Geoff Ellis (Business Development Centre), Dr. Michelle Cull (School Of Business Western Sydney University) and Warren Morrison (Sleeping Giant & James Lane).
“It was four experts who really knew what advice to give. They covered everything from micro-businesses to large businesses”, said Anne Parnham, former President of the Campbelltown Chamber of Commerce and owner of The Lighting Centre.
“It was very beneficial and I think what we all took out of it was the fact that don’t try and solve your own problems, but get advice, talk to people, network, reach out to many people.”
It was an informative evening with a difference, uniquely presenting synergy between local business and the arts. Artist and local business person David Johnson put his passion refined during COVID on show and star Polynesian entertainer and fashion designer Stowers Tee The Artist performed on stage.
Geoff Ellis, Vice Chairman, Business Development Centre Macarthur, summed up the evening best when he said, “This was a great initiative, the opportunity for people to understand how they might be able to cope in a difficult environment and actually be prepared to talk about some of the challenges that we’re facing because that’s where you’ll find solutions. You don’t talk about it, you won’t find it.”